About Jessica

Hello, I'm Jessica McVey — Iceland travel expert & super planner.

I first travelled to Iceland in October of 2021 with my husband. It took me months to sift through the piles of information about Iceland travel — but I was hooked, and I realised my passion and skill for planning.

The planning phase of that first trip changed my career’s trajectory. Crafting thoughtful, personalised, and comprehensive itineraries, as well as simplifying the overwhelming amount of information out there, led me to create Plan it ICELAND.

I’ll help you sift through all of the information and opinions so that you have a smooth and unforgettable adventure in this magnificent country!

200+

Travelers Planned

12

Mini Monthly Guides

5★

Average Review

100%

Passion-Driven

My Mission

From Chaos to Clarity — Your Iceland Trip Starts Here

Planning a trip to Iceland can feel incredibly overwhelming. There’s so much information out there — conflicting advice, endless “best of” lists, and no clear roadmap for what will actually make your trip special.

That’s exactly where I come in. I’ve done the research, I’ve made the mistakes, I’ve discovered the hidden gems — and I’ve packaged it all into practical, personalised guides and itineraries that take the stress out of planning.

Whether you’re visiting Iceland for the first time or returning for another adventure, my goal is always the same: to help you experience Iceland in a way that feels authentic, effortless, and deeply personal.

No cookie-cutter tours. No generic advice. Just pure, unforgettable adventure — planned with care by someone who truly loves this country.

What Travelers Say

Don't Just Take My Word For It

Amanda F.

Jessica’s personal itinerary was very helpful and made for an excellent visit to Iceland. Pro tip, if you’re in need of this service, don’t book stays until getting the itinerary. Getting around in Iceland is easy but you can do a lot more if you stay different places near explorations, which Jessica knows quite well!”

Rob J.

“We are still in the planning stages of our intended 21 days in Iceland in April of 2026, but without the excellent interaction and itinerary from Jessica McVey, I think we would have been much less relaxed than we are now! We received an excellent itinerary and assistance with bookings. Now for the real thing!”

Margaret S.

I have recently received my itinerary from Jessica and can’t wait to test it out in September. The itinerary is very detailed and Jessica has taken into consideration any special requirements that we have. Everything has been detailed for us including booking tours, experiences, restaurants and accommodation. I am sure our Icelandic experience will be…

Ready to Plan Your Iceland Adventure?

Browse expert guides, or let Jessica craft a bespoke itinerary just for you.